Good accessibility programs include things that go above and beyond just compliance with the WCAG guidelines In June of 2020, I wrote about Twitter’s attempt to rely entirely on volunteers for accessibility testing, culmunating in a public outcry over the release of…
What does an “accessibility flywheel” look like?
Flywheels distill complicated sets of business processes down to the most critical inflection points, enhancing stakeholder focus. A business flywheel is an alternative to the more traditional “funnel” that graphically portrayed processes must follow to get and keep customers. The…
Your first attempt at making anything accessible will be awful
Don’t use this as an excuse. Even awful is better than 98 % of what other people are doing. My primary goal in life is to convince people to make things accessible, which is defined as making products and services…
Accessibility is not an “add-on” service
It is not possible to be a “contact center” which also provides high-quality accessibility services. It just doesn’t work that way. Every week I get a handful of unsolicited LinkedIn messages from people/companies I’ve never heard of, almost always from…